Pre-Suasion: Channeling Attention for Change Audiobook [Free Download by Trial]

Pre-Suasion: Channeling Attention for Change by Robert Cialdini Ph.D.

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Summary

The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn’t lie in the message itself, but in the key moment before that message is delivered.