Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
The readers can download Purple Cow: Transform Your Business by Being Remarkable Audiobook for free via Audible Free Trial.
Summary
In 2002, Seth Godin asked a simple question that turned the business world upside down: What do Starbucks and JetBlue and Apple and Dutch Boy and Hard Candy have that other companies don't? How did they confound critics and achieve spectacular growth, leaving behind formerly tried-and-true brands?
There are no comments yet
Or use one of these social networks